Jewelry is a style statement that one makes of its own. It is an expression of one’s personality and can be gifted on different occasions .The most special gift that a woman loves to receive is a diamond. Each and every diamond is unique with a mystery and beauty of its own. It exists in many colors with red being the rarest. Before buying diamond jewelry, one should always understand the four characteristics that determine the quality and cost of a diamond. They are:

Cut: A good cut gives a diamond its brilliance, sparkle and increases its beauty. A cut should not be confused with shape – they are different. The most popular diamond shapes are oval, round, and pear.

Color: Clear white is the most common color but transparent ones are the best.

Carat Weight: The unit of a diamond is carat. Basically, larger stones are more valuable than smaller ones.

Clarity: This C represents the purity of the diamond. The less spots the stone has, the more valuable it is.

The final decision to purchase rests on personal choice as well as budget. One should first look at the cut for the sparkling of a diamond and the color which affect the diamond’s brilliance.

Care of Diamonds: It is very necessary to take good care of the diamond if one wants to make it last for a lifetime. Soak the jewelry in cold water with household ammonia for 10-15 minutes and then clean it with a soft brush. Rinse thoroughly and pat it dry with a soft cloth or tissue.

Information about diamonds:

- It is the hardest known substance on Earth and when well cut gives the greatest sparkle.

- Diamonds are carbon in crystalline matrix form.

- The world’s most famous diamonds - Kohinoor are Indian products.

Buying diamonds is not easy but a basic knowledge of them is essential and would help one in deciding and selecting the right product. Buying a diamond is like an investment as it retains its qualities and value forever. Always have a look at the 4C’s - cut, color, carat weight and clarity before purchasing. It is always necessary to buy from a trusted jeweler. Fix a budget and price range and try to stick to it. Avoid buying cheaper varieties in discounts as this will prove cost in the long run. Always insist on a buyback guarantee from the jeweler. Care should be taken to wear the diamond jewelry after applying makeup, hair spray and perfume. While storing diamonds store it individually as they get scratched very easily. Store it in a dry place without exposing to extreme change in temperature.